Heartbeat Named to Inclusive Workplace List by Best Companies Group

January 10, 2023

New York, NY, January 10, 2023 — Leading healthcare marketing agency Heartbeat has been recognized as an “Inclusive Workplace” by Best Companies Group, a workplace culture and employee engagement expert, and COLOR Magazine, a leader in corporate inclusivity. Heartbeat is the only healthcare-focused advertising agency to be named to the distinguished company listing.

Selection for the Inclusive Workplace listing is based on employee feedback gathered from a thorough and independent survey that gauges employee perceptions on workplace inclusion and belonging. Companies are evaluated based on their survey results, and only those that score high enough are eligible for the prestigious honor.

“This recognition is solely based on Heartbeat employees’ direct and honest feedback. And their employees have spoken: Heartbeat is truly committed and excelling at creating a workplace environment that makes people feel included, like they belong, and as a truly important part of their organization,” said Jaime Raul Zepeda, Executive Vice President at Best Companies Group. “Heartbeat is ahead of its peers by putting people first. We are proud to celebrate their excellence!”

The Inclusive Workplace recognition is the latest workplace award for Heartbeat, which continues to establish itself as one of the premier organizations for culture and employee experience. The company now boasts multiple selections to the Ad Age and MM+M Best Places to Work lists, as well as a Diversity & Inclusion Champion award from Med Ad News.

“Creating a place where people feel heard, seen, and like they belong—where they can be their true selves—is one of the most important things we can do as an organization,” said Michelle Edwards, Heartbeat’s Vice President of Human Resources & Operations. “Diversity, equity, and inclusion are woven into the very fabric of Heartbeat. It’s a part of our everyday decision-making, how we interact and collaborate with each other, and who we are as both individuals and a larger community.”

The full Best Companies Group Inclusive Workplace list can be found at

About Heartbeat
Heartbeat is a full-service agency for healthcare Challenger Brands. Challengers are playing a high-stakes game — they must battle behemoth market leaders, upend ingrained treatment habits, or transform a “me-too” product into “yes-please.”

The agency is known for serving up distinctive strategies and differentiating approaches, ensuring clients’ market positions are uniquely owned. Heartbeat designs its organization around a “100% Integration” model, housing media, strategy, med comms, creative, technology, and even point of care/population health under the same roof for the tightest, most integrated campaigns possible. It prices work based on outcomes, not outputs. Its innovative model delivers not only alignment but also powerful orchestration, greater efficiency, and maximum impact for every dollar spent—all the necessary elements for Challengers to triumph.

That’s the philosophy, here’s the creds: nearly 300 employees between NYC & LA; multiple agency leaders with decades of tenure; a pile of awards from the likes of the MANNYs, MM+M Awards, OMMAs, and Clios; an industry-leading commitment to diversity & inclusion (with a Med Ad News D&I Champion nod to match); and a President who dared to be quoted as follows, “We celebrate people who stand up and say, ‘You know what? This is dumb.'” Damn straight.

For more information about Heartbeat, please email